WinShop
eWinShop (online shop)
Connect physical shops with your online shop. eWinShop syncs products, prices and stock with WinShop, so online and in-store sales use the same data.

eWinShop (online shop) at a glance
Product sheet- What it is for
Online shop · Linking online and in-store sales
- Who it is for
Retailers that sell both online and in store and do not want to keep two sets of stock and two sets of price lists to do so.
- Where it runs
In the cloud
- How it is paid for
Based on project scope. A dedicated online shop is built to order, so the price depends on the size of the catalogue, the functions required and the connections. If you keep the platform you already have, instead of a new online shop you only pay for connecting it to WinShop.
One stock level for the online shop and the physical shop
eWinShop is linked directly to the WinShop warehouse and POS system. Products, prices and stock are synchronised automatically between the systems, so the same data does not have to be maintained separately for the online shop and the physical shops.
A sale at the till is also reflected in online availability, and orders from the online shop in turn enter the shared sales process. Up-to-date stock data thus greatly reduces the risk of orders for goods that are no longer available.
A newsletter linked to the product catalogue
You create the newsletter in a drag-and-drop block editor, and products can be inserted straight from the catalogue. Prices and other product details do not have to be entered by hand again for every campaign.
For campaigns sent, you can track opens and click-throughs. A smart sending feature also lets you leave out of further mailings customers who have already bought on the back of a previous campaign: another discount for someone who placed an order last week is the quickest route to an unsubscribe.
Keep the platform you have
If you already use Shoptet or Shopify, you do not need to build a new online shop for WinShop. Ready-made integration bridges are available for both platforms, synchronising products, prices and stock.
Other online shop solutions can be connected through an API, depending on their technical capabilities. You can keep the customer-facing part of the online shop you already use and connect it to WinShop's warehouse and sales processes.
How we get it running for you
Four steps from choosing a solution to launch
Choosing the solution
We go through your current online shop, physical shops and warehouse processes, and decide whether a new eWinShop makes sense or connecting the platform you already use.
Connecting the catalogue
We link products, prices and stock with WinShop and set the direction and scope of data synchronisation you need.
Shipping and payments
Depending on the online shop, we set up the supported shipping and online payment methods so that an order flows on into the other processes in WinShop.
Launch and campaigns
After testing, we launch the online shop and, if needed, also set up the newsletter and other marketing functions linked to the product catalogue.
What you get
Online shop and physical shop with the same stock
Multiple languages and currencies, an interface for mobile and desktop, and connections to carriers and online payments.
Synchronised stock
Sales and stock level changes are synchronised automatically between WinShop and the online shop, so online and in-store sales both work with up-to-date figures.
Multiple languages and currencies
eWinShop supports multiple languages and currencies, so one online shop can also sell to customers in foreign markets without a second installation.
A responsive online shop for mobile and desktop
The interface adapts automatically to the customer's device and is designed for use on a mobile, tablet or computer.
Connection to shipping and online payments
Depending on the solution, the online shop can be connected to carriers and online payment methods so that an order flows on into dispatch and other WinShop processes.
Integrace
Integration with your systems
Shoptet
A ready-made bridge for products, prices and stock.
Shopify
A ready-made bridge for products, prices and stock.
REST API
Other online shops, depending on their technical capabilities.
Frequently asked questions
All questions and answersNo. WinShop has ready-made integration bridges for Shoptet and Shopify. Products, prices and stock can be synchronised automatically between the systems, so you can keep the online shop platform you already use.
Yes. WinShop provides two-way synchronisation of stock, prices and product data between the online shop and the warehouse and POS system. How the synchronisation behaves is set according to the platform and your operation.
Yes. eWinShop supports multiple languages and currencies, so it can also be used to sell in foreign markets without running a separate system for each country.
Yes, provided the platform offers suitable integration options. WinShop has ready-made connectors for Shoptet and Shopify; other systems can be connected through an API, depending on their technical capabilities.
The time depends on whether a new eWinShop is being built or an existing platform connected, and on the size of the catalogue, the customisations and the integrations required. With an existing Shoptet or Shopify and a ready-made connector, the scope is much smaller than when developing a new custom online shop.
Interested in eWinShop (online shop)?
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